Bajaj Alternate Investment Management bags PMS licence from Sebi
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Bajaj Alternate Investment Management has secured SEBI approval to launch Portfolio Management Services (PMS), expanding its offerings beyond alternative investment funds. This move targets high-net-worth individuals with customized, research-backed strategies in listed equities. The firm aims to provide disciplined, actively managed solutions for wealth creation amidst evolving market dynamics.
Bajaj Alternate Investment Management (Bajaj Alts) on Monday said it has received regulatory approval from the Securities and Exchange Board of India (SEBI) to commence portfolio management services (PMS), marking a key milestone in its growth journey.The approval enables Bajaj Alts to expand its footprint in listed equities. With this, the firm strengthens its positioning as a diversified investment platform, offering solutions across alternative investment funds (AIFs) and PMS, the company said in a press release.
The PMS will target high net-worth individuals (HNIs) and ultra high net-worth individuals (UHNIs), offering differentiated strategies built around high-conviction portfolios, backed by deep research and institutional investment processes. The platform aims to combine customisation with disciplined portfolio construction, enabling investors to navigate dynamic market conditions.
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“The PMS licence marks a strategic step in our journey to build a differentiated investment platform for discerning investors. It allows us to be a trusted partner in their wealth creation journey. As investor portfolios evolve, there is a growing need for customised and actively managed solutions. Our PMS platform is designed to address this need while remaining anchored to disciplined risk management and long-term wealth creation,” said Lakshmi Iyer, Group President – Investments and Managing Director & CEO, Bajaj Alts.
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The launch comes at a time when investor demand is shifting towards more differentiated, actively managed strategies in listed equities alongside alternatives, the company said.
“The way investors approach equity markets is evolving rapidly, driven by the rise of disruptive technologies and shifting global dynamics. While India presents a compelling long-term wealth creation opportunity, it also requires navigating increasing complexity and geopolitical risks,” said Jitendra Gohil, CIO – Listed Equities, Bajaj Alts.
“In this context, a customised PMS strategy offers the agility and precision needed to capture opportunities, making it well-suited for UHNIs seeking differentiated and rewarding outcomes in their investment journey,” he added.
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Backed by the legacy and financial strength of the Bajaj Group, Bajaj Alts is well-positioned to combine institutional investment expertise with a deeply embedded culture of trust, governance, and long-term value creation.
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Figures reflect the source report and its stated period. This article is for information and is not investment advice.



